AGH Supply
- Laravel
- React
- React Native
AGH Supply, a leading supplier of hotel products and hospitality solutions, faced challenges with its outdated e-commerce platform. The previous website was difficult to navigate, lacked a modern design, and did not offer a seamless shopping experience for their customers. AGH Supply needed an upgraded platform that could handle a wide product range, enable smooth transactions, and enhance customer experience to meet the growing demands of the hospitality industry
Industry
- Hospitality
- E-Commerce
Scope
- Web Development
overview
In a market as competitive as real estate, effective project and client management are keys to success. Realteo came to us and they were looking for a sophisticated SAAS model where it would be easier for the real estate builders in managing numerous elements across various builders which was taking way too much time. We wanted a combined SAAS web app and ERP solution that would take care of project overview, customer communication as well as inventory management. So Realteo was born : A web application that is meant to keep pace with the new requirements of modern real estate developers.
The Approach
To tackle these challenges, the development team focused on creating an intuitive, mobile-friendly e-commerce website that could cater to both individual and bulk buyers. The goal was to enhance the user experience while also providing AGH Supply with the tools they needed to manage their product catalog and orders efficiently.
Key objectives included:
E-commerce Optimization: Designing a streamlined shopping experience with easy navigation, fast checkout, and secure payment options.
Mobile-First Design: Ensuring the website was fully responsive to cater to mobile users, given the rising trend in mobile shopping.
Content Management: Implementing a content management system (CMS) that allowed the team at AGH Supply to easily manage products, track orders, and update content without technical hurdles
Solution
We built a robust, scalable e-commerce platform that included a modern, visually appealing interface designed to simplify the buying journey for customers. The product catalog was restructured for clarity, allowing users to easily browse through AGH Supply’s wide range of products. Additionally, the checkout process was optimized for speed and security, ensuring a frictionless shopping experience.
Technologies used:
Frontend: React.js for a responsive and dynamic user interface
Backend: Laravel for a robust and scalable e-commerce backend
Payment Gateway Integration: Stripe and PayPal for secure transactions
SEO Optimization: On-page SEO and product-level optimization to improve organic search visibility
Analytics: Integration with Google Analytics and Hotjar for customer behavior analysis and optimization
The Outcome
The redesigned AGH Supply website transformed the company’s online presence and significantly improved customer engagement. With a more intuitive user experience, better product categorization, and faster loading times, AGH Supply saw immediate results in terms of traffic, conversions, and customer satisfaction.
- 30% increase in online sales within the first quarter
- 25% reduction in cart abandonment rates due to the streamlined checkout process
- 40% faster page load times, leading to higher engagement