Solbuild
E-Commerce
- Laravel
- React
- React Native
Solbuild is a well-established construction company in Australia, specializing in high-end residential and commercial projects. The client needed a modern website to reflect their high standards and innovative approach to construction. The new website needed to serve as a portfolio for their completed projects, highlight their services, and attract potential clients in both residential and commercial sectors.
Industry
- E-Commerce
Scope
- Web Development
Challenges
- Presenting Solbuild’s diverse range of projects in a visually impactful and organized way.
- Crafting a narrative that blends their technical expertise with a focus on design and innovation.
- Ensuring seamless navigation between different service areas (residential, commercial, renovations, etc.).
- Integrating project galleries to showcase their work with high-quality visuals and detailed project descriptions.
- Providing an easy-to-use contact form for potential clients to inquire about their services.
Solution
- Visual Design & Branding : We focused on creating a clean, professional design that reflects the high-end nature of Solbuild’s projects. The use of large, high-quality images of their work immediately draws users in, while the overall design communicates the company’s dedication to quality and innovation.
2. Portfolio Showcasing: A dedicated portfolio section was created to showcase their completed projects, with detailed descriptions and high-resolution images. Each project is categorized for easy navigation, whether users are looking for residential builds, commercial spaces, or renovations.
3. Service Overview: We created separate pages for each of Solbuild’s services, clearly outlining their offerings in both residential and commercial sectors. This structure helps visitors quickly find the services they need.
4. Client Testimonials: We integrated testimonials from past clients to build trust and reinforce Solbuild’s reputation for delivering exceptional results on time and within budget.
5. Lead Generation & Contact: A prominent contact form was added on the homepage and across the site to encourage inquiries. The form was designed to be simple and intuitive, with an integration to their CRM for efficient lead management.
6. Mobile-First Approach: The site was designed with a mobile-first approach, ensuring that users on smartphones and tablets had the same seamless experience as desktop users.
Outcomes
The new Solbuild website successfully captured the essence of their business—quality, innovation, and customer satisfaction. The website acts as both a digital portfolio and a lead generation tool, attracting high-value clients and showcasing their expertise. Key results include:
Increased Engagement: A 60% increase in page views and time spent on the portfolio section, indicating strong engagement with their completed projects.
Higher Conversion Rate: The optimized contact forms and streamlined site navigation led to a 35% increase in inquiries and new leads
Enhanced User Experience: Clients and partners have praised the new site for its clear navigation, design, and the easy accessibility of project information.
Improved Brand Perception: The website solidified Solbuild’s position as a leader in the Australian construction industry, with clients remarking on the professionalism reflected in the site’s design and content.
Technologies Used
- WordPress CMS
- HTML5, CSS3, JavaScript
- Mobile-First Responsive Design
- SEO Optimization
- CRM Integration for Lead Management
Conclusion
The website we built for Solbuild successfully elevates their online presence, showcasing their construction projects with clarity and impact. Through the combination of visually rich content, easy-to-navigate pages, and a seamless user experience, the site now acts as a powerful marketing and lead-generation tool for their business, helping them reach new heights in both residential and commercial sectors.
